If you are working in a software development organization, you must have heard quite a bit about test automation. Automation testing is an emerging technology in the field of Software Testing and acts as a life savior for testers by automating menial and repetitive tasks. It is shaping the future of manual testing by using tools and technologies to create test automation best practices that result in a flawless product. Automation planning and testing help the teams to improve their software quality and make the most out of their testing resources. It also helps in earlier bug detection, improving the test coverage, and speeding up the testing cycle.

With automation fast-gaining popularity, almost every company wants to dive into the sea of automation. Cost-effective automation testing with the best QA automation tools and a result-oriented approach is becoming crucial for companies.

Unfortunately, not all companies are getting desired results from their automation efforts. Many people don’t exactly know from where to start and extend up to what level. Some people have apprehensions about automation and thus fear of failure stops them from adopting it in their regular testing process. Failure of automation can have multiple reasons like:

  • Unclear automation scope/coverage  
  • Unstable feature/software 
  • Unavailability of automated test cases 
  • Time &  budget constraints
  • Unsuitable selection of automation tool
  • Unavailability of skilled people
  • Manual testing mindset
  • Testers unwilling to align with fast-paced technology

The right planning and good approaches to execute the plan can settle things more appropriately. The same is true in automation testing where the right decisions,  best test automation tools, approaches, and techniques can make a big difference.

Effective measures for successful Automation Testing

Here are some basic yet effective tips that you should keep in mind before moving ahead with automation testing.

Set Realistic Expectations from Automation Testing

1. Set Realistic Expectations from Automation Testing

The primary purpose of automation is to save time for manual testers and perform testing in an efficient, effective, and quick way. However, automation is not supposed to find out flaws in test designs, test development, planning, and execution. Don’t expect automation to find extra bugs that you don’t define in your test automation script. Accept the fact that automation is not the replacement of manual testers, it is here to provide confidence to the stakeholders that features are working as expected across builds and nothing is broken.

2. Identify your Target Modules

“If you automate a mess, you get an automated mess.” (Rod Michael).”

Thinking to automate the overall project is not a good approach. It’s always a smart approach to be concise, use a risk-based approach to analyze project scope, and then decide test coverage. Here are a few things to keep in mind:

  • Always pick the area that is stable and there are no major changes expected in the future.
  • Pick tasks that consume a lot of the tester’s time in areas like performance, regressions, load, and security.
  • Features that are in early development should not be your choice for a QA automation tester.
  • Don’t consider automating the UI that is going to undergo massive changes.
  • Make sure you have a collection of stable test cases run by manual testers. Once manual testers mark the test cases stable/approved then you should proceed with the test automation.

3. Pick the Right Test Cases to Automate

Always start with Smoketest cases of the identified module. Next, move on to the repeated tasks like Regression Test Suite, tasks that can experience human errors like heavy computations, and test cases that can introduce high-risk conditions. This is how the priority should be set for automation. You can also add data-driven, lengthy forms and configuration test cases that will run on different devices, browsers, and platforms.

4. Allocate Precise Budget and Resources

During automation, time, budget, and availability of skilled and trained automation resources are a big challenge. To cater to this, always choose automation for those projects that don’t have time constraints and tough deadlines. Ideally, choose automation for long-term projects. Your target projects should have enough budget in terms of resources so you can easily hire trained and skilled people. For resources, you should consider the following:

  • Assign automation duties to specific resources who possess sound knowledge of any programming language and are well aware of automation standards, strategies, frameworks, tools, techniques, and analytical skills.
  • Open to challenges, has strong problem solving and analytical skills.
  • If someone from the manual team is willing to perform automation then proper training should be provided and manual duties should be removed from that resource.

5. Pick the Right Tools for Automation

Tool selection should be based on the nature of the platform (Mobile, OS, Web). Ideally, a tool should be in the same language as the application so internal help is available, plus your selected tool must have support available. Price is another factor of consideration like either tool is open source or licensed. Consider the ability of the tool to integrate with other tools like JIRA or TestRail. Prefer those tools that require a flatter learning curve and are easy to use. The team should be able to adopt that new tool and easily work on that.

6. Estimate Automation Efforts Correctly

You can’t say that you can automate an average of 50 cases in 5 hours because each case will be different in terms of logic, complexity, and size. Always provide estimates in effort/hours against each case or the most appropriate way is to provide consolidated estimates feature-wise. For example, if there are two features, say, signup and login, then provide the average time for both features separately.

7. Capitalize on the Learning Opportunity in Automation

Consider automation as a growth and skills development opportunity for both organizational and individual levels. Accept the challenges/issues which you faced during automation as your learning point and try fixing them. Automation will not only develop your skills but also help to compete within the market and raise our worth and standard.

8. Make Automation a Part of CI/CD

CI/CD is used to speed up the delivery of applications. For continuous testing, you should set up a pipeline for automated test execution. Whenever developers merge the code into branches, these changes are validated by creating a build and running automated tests against the build. By doing so, you avoid integration conflicts between branches. Continuous integration puts a great emphasis on test automation to check that the application is not broken whenever new commits are integrated into the main branch. Here are some best practices to follow:

  • Your automation code is aligned with the stable branch in which developers are going to merge their changes.
  • Setup execution email during configuration which will be received at the end of each execution. 
  • Keep an eye on the results in case of build failure/conflicts with your automation test cases.
  • Once the status of test cases is passed, the build should deploy to production.

9. Implement the Best Coding Practices for UI & Functional Test Automation

Apart from the above practices, we should consider some important points while doing automation as we need to uphold international coding standards.

  • Make full use of version control software. Don’t keep the code locally. Always push your code even if you made a one-line change.
  • Remove unnecessary files/code from your automation project.
  • Remove unnecessary comments from your code.
  • Use boundary value analysis, equivalence partitioning, and state transition techniques in your automation.
  • Have a separate testing environment for automation.
  • Follow the best coding practices of the chosen programming language.
  • Always use dynamic values and avoid using static data and values in your code.
  • Use implicit wait instead of an explicit wait to boost efficiency. 
  • Implement a reporting mechanism so you have an execution report at the end of every execution cycle.
  • Capture screenshots in case of failure for failure investigation.
  • Log bugs on JIRA, TFS, and teamwork.
  • Write code that is reusable and easy to understand.
  • Refrain from writing too much code in a single function; use the concept of high and low-level functions.
  • Your code should be reviewed by a Senior Automation tester/Developer.
  • Use a page object model where you will define your functions in one file and test cases in another file.
  • Make sure your code is clean, readable, and maintainable.

Advantages of using best practices in automation testing

Implementing these automated testing best practices will help you improve the coverage of your test cases, make the testing process fast, easy, and convenient, and keep your code maintainable. It’s also very cost-effective as well as long-lasting and will future-proof your automation testing for any applications or projects. This will help boost productivity, save you time and money, and enhance your skillset.

In The End

Automation is not rocket science. It’s just a matter of proper techniques and approaches that you follow. All you need to do is some brainstorming on the best strategy, R&D on tool selection, identifying your team skills, defining your project scope, and then just starting the automation. You will soon begin to see why automation testing is all the rage in this day and age. The one-time-right investment in automation (time, resources, and budget) will save you from many hurdles in the future.

FAQs For Test Automation Best Practices

Good coding practices while automation includes a series of things, like removing unnecessary codes and comments from your project, having separate testing environments, capturing screenshots whenever you detect a failure, and more.

Some of the key factors while conducting advanced text and automation start from setting realistic expectations, picking the right cases, the right tool. Allocating the best budget and selecting the best team to conduct all these testings.

Quality AssuranceTechnologyTest Automation

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Automated software testing is all the rage in the industry and for good reason. Although manual testing is still in place in many technology companies, many fast-growing organizations have adopted QA automation testing to speed up processes, redirect manual efforts and minimize the chances of error. 

It is quite common for businesses to outsource the quality assurance processes of their software development cycle. It saves them time, cost, and resources.

This means, it’s essential for technology organizations like ours, that offer software quality assurance services, to adopt one of the most accurate, efficient, and reliable approaches to quality assurance, i.e. automation. In this article, I’ll talk about how the QA team at VentureDive carried out automation testing for the Muslims App. It is a community engagement app by IslamicFinder that aims to unite Muslims around the world through a single platform, offering networking, knowledge sharing, and learning.

Let’s dive in! 

How did we manage before QA automation?

Muslims is a hybrid mobile application developed in React-Native. It has the same code hierarchy for both, Android and iOS platforms. This means we have the same code base for QA automation as well.

While the app was in the development phase, and new features were getting integrated into Muslims continually, we were carrying out manual quality assurance side by side. The process was consuming a lot of effort – with every issue reported, the QA team had to dig down into the apps again and again, and ensure that the overall performance of apps remains optimal. Every time an issue was reported or any new build was shared with the QA team, they had to go through all the features of the app, which made quality testing a tedious and time-consuming process. 

In short, we dreaded it! 

As the application got bigger and more complex with every sprint – that meant more issues popped up that needed fixing – it was no longer possible for us to test each and everything over and over again. So we decided to create and implement an efficient testing process to reduce the testing effort of the team, as well as enhance the overall quality of the apps. Enter: a hybrid automation system for mobile apps for both, iOS and Android platforms. 

QA automation covers a lot of things we previously had to do manually and repeatedly. It took on the menial, and repetitive tasks for us, delivered better testing quality, with minimal chances of error, and helped deploy high-quality, bug-free apps. Our automation engineers began developing the QA automation process for hybrid apps so we can test each and every feature more thoroughly, using both manual and automated systems, and deliver a seamless product to the users.

Why did we decide to automate the Muslims app?

The thought process behind automating the Muslims app was that we wanted to reduce the overall testing time of the app on both, Android and iOS platforms. The idea was that once any new feature is developed and ready to merge, we automate its testing. Over time, this would enable us to have a full-fledged testing process in place, that would streamline quality assurance efforts, reduce time and cost spent, and deliver efficient and high-quality apps to customers within record time.

The whole QA automation team brainstormed a lot on how to automate the hybrid application for Muslims. We discussed different technology stacks and their pros and cons with the goal to increases the overall quality and performance of the app through a smooth QA automation process.

Why did we use the same codebase for Automation?

The grounds behind using the same code base for automation of Muslims app was that we are developing a hybrid framework, and a single code base would mean a lesser number of changes required in the automation framework. Whenever there is a change in the application hierarchy, the same code base would mean reduced development effort in the hybrid framework. Here’s a resource to help you understand the difference between hybrid and native applications, and which might be a better choice for your project.

We can also reuse this QA automation framework for any hybrid app developed in react-native as well as native apps to make lives easier for automation engineers. This would make managing the code base simpler, with lesser changes and easy integration of new features within the automation framework.

What technology did we use for QA automation?

Our QA automation engineers adopted WebDriverIO, a tool that allows you to automate any application written with modern web frameworks such as React, Angular, Polymer, or Vue.js, as well as, native and hybrid mobile applications for Android and iOS.

 We can develop any web or mobile automation framework easily using WebDriverIO due to its exciting feature set and many valuable plugins. Its libraries are easily available and can be integrated with the framework quickly, so it saves a lot of time for automation engineers.

Many technology companies choose to go with Selenium WebDriver, another tool used for automating browser testing. We used WebDriverIO and javascript for the development of automation scripts for  Muslims app with integration of unit test frameworks like mocha and chai, the assertion library, in it.

However, we chose WebDriverIO over Selenium because of a multitude of technical reasons: 

  • WebDriverIO libraries are wrappers of selenium libraries as these are developed on top of selenium libraries – it provides faster execution than using Selenium APIs with Appium, a test automation framework. 
  • WebDriverIO provides a runner class where we can define all the necessary prerequisites, which makes it easier to configure the execution of automation scripts. Whereas, we have to write a lot of lines of code to set up the configuration process of Selenium with Appium.
  • WebDriverIO has its own Appium service so it takes only a few minutes to configure Appium with it.

Using a hybrid automation framework like WebDriverIO has many advantages. For instance, a one-page object class is developed for both Android and iOS platforms so we don’t need to create a separate repository for this platform. A generic helper class package is also created to reuse the utilities within the project and we can use this framework with any project in the future if we want to develop a framework for hybrid and native apps.

Wrap up

For the QA automation of hybrid apps, you can easily develop an automation framework with WebDriverIO and Appium as it provides a lot of flexibility in developing, structuring, and maintaining the codebase. It will be up to the individual’s expertise on javascript and node.js as it requires javascript skills for a person to work on these frameworks. If you have used Selenium with Appium, it will be easier for you to use a switch on these javascript frameworks. According to my experience, if you are developing your own hybrid application, I would suggest you give WebDriverIO a shot and feel free to share your experience of working with javascript frameworks.

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Businesses around the world succeed based on the quality of services they provide. The easier it is for customers to navigate and use the developed products & solutions, the happier they are with you as a service provider. Quality assurance plays a major role in making your products bug-free and intuitive. This means, once you deliver a pristine product to your customers, there would be a lesser number of do-overs or revisions, hence, saving time and resources for your business. 

Let me share an example of how a bad-quality product affects business, as well as, human lives:

NASA’s shuttle, Challenger, exploded just after minutes of taking off, resulting in the death of seven astronauts who were on board that space shuttle. The mechanical cause of this failure was the Solid Rocket Boosters ’O’ rings. An extensive report by Jeff Forest, from Metropolitan State College, points to a flawed Group Decision Support System which misinterpreted the risks and failed to communicate concerns surrounding Quality Assurance. The whole project was shut down at the time.

In light of this incident, we can say that Quality Assurance of hardware, software, or any product of any kind, plays a very important role in business growth. Lack of it causes a waste of effort, time, and money. Before knowing how Quality Assurance is profitable for any business, let’s first have a little background of the term ‘Quality Assurance Testing’, and explore the whats, whys, and hows of it.

What is quality assurance testing?

Quality Assurance is about making sure that your software conforms to the requirements set by the client, and it works without any defects and failures. QAs/testers should run the program by keeping in mind every possible scenario to detect any defects, ensuring a successful run of the program. Now, what do I mean when I say defect-free software? For that, we have to define the term “defect”.

Defect/Bug: A defect is an anomaly in the product, something that deviates from the expected behavior. For example, you want to log in to the website on your browser. The login button is supposed to direct you to the login page but instead, it takes you to the help page. This unexpected behavior is called a defect or a bug as it is not conforming to the requirement.

What does a tester do and why do you need them?

A tester is someone who assures the quality of the product by running the program for every possible scenario while testing.

Basically, this is what a QA tester does:

software quality assurance life cycle

To ensure the quality of software under development, there is a series of processes followed to deliver a product — It’s called Software Testing Life Cycle (STLC).

STLC includes the following stages:

  1. Gathering requirements
    Requirement gathering is the first and foremost step in the STLC. In large-scale projects, it is vital for the project team, i.e., project managers, developers, designers, and QAs, to know exactly what the client is expecting from them. The bigger the project, the more extensive the requirements. Requirements are gathered from the clients and their stakeholders in the form of a written document or prototype, generally. 

    Time is money. With poor quality requirements, projects either fail, are completed late, or go over-budget. This is a reason enough for any business to pull off their projects from a software company, hence costing you money.
  2. Test planning
    Test plans are written to define the testing strategy. Test planning is done by the Test Manager or the Test Lead. It tells us how and when the testing activities will be carried out. It is done to plan the time, effort, and cost consumption of testing for the entire project.

    Test planning not only gives us a strategy for testing activities but also helps us estimate the budget of the project. Poor test planning leads to failure in reaching the milestones. In a fixed-cost project, it can cost you your time, effort, and money.
  3. Test case development
    After test planning, test case development is the next step. In this phase, the testers create test cases that cover every possible scenario in a very detailed manner. Test cases are developed to ensure even the edge cases won’t cause problems in the workings of the software.

    Test case development, if done right, can save you money, because, in this particular step, you are making sure the software does not break at any step. Hence, this assures that no further effort of the developers is required and the product is credible. A credible delivery brings in business, which brings in money.
  4. Test environment setup
    Setting up the test environment is a vital part of the STLC. Basically, the test environment decides the conditions on which the software is tested. This is an independent activity and can be started parallel to the test case development. In the process of setting up the testing environment, the test team is not involved in it. Based on the company’s policy, it could be that a developer or customer creates the testing environment.
  5. Test execution
    In this phase, the testing team starts executing all the test cases in a particular test environment that was set up by the development team or the customers. Each test case is marked ‘passed’ or ‘failed’, depending on its failure or success. Some test cases can be blocked for execution due to some system constraints, and hence, marked ‘blocked’. If the test case is blocked, the relevant bug is reported.
  6. Bug reporting
    When a test case fails, the reason is that it is not working as expected. Thus, a bug/defect/issue is logged using a preferred tool and planned in the test plan.

After going through all the phases of the STLC, the final test execution summary report with exit criteria is prepared to show the stakeholders whether the software is ready to be launched or not. So, testing the software by following the STLC will save you money as it takes care of your estimates of the effort, time and money you are putting into it.

When to start testing?

It is always preferred to start testing alongside development. An early start to testing reduces the cost and time to rework and produce error-free software that is delivered to the client. However, in the SDLC, testing can be started from the requirements gathering phase and continued until the deployment of the software. 

SDLC and STLC go side by side in a project. The diagram below can better explain how they are being done simultaneously while the software is being developed.

software development life cycle versus software testing life cycle

What impact does SQA have on your business?

In Software Quality Assurance, a defect is the stitch which resolved on time saves you time, money and effort. Allocating some of your resources to QA Testing can actually reduce your total development costs while also stimulating more growth.

SQA brings the following benefits to the business:

  1. Quality product
    Quality is everything for a customer. It is achieved through proper testing of a product. If you want your product to survive in the industry, that will be possible when it has gone through testing.
  2. Reduce developmental cost
    Finding defects in the earlier stages of development can save you a lot of effort. In that way, you do not continue building upon faulty code. A faulty piece of code can be longer than the one written upon fixing a defect. Reducing lines of code reduces the developmental cost.
  3. Save time & cost in fixed budget projects
    In a fixed cost project, finding bugs and fixing them in the early stage of the project proves to be beneficial because when the deadline is here, there is no room for defects and efforts to be made. There will be a spill-over.
  4. Customer satisfaction
    A happy customer is not a myth when a quality product is delivered. It helps you gain a larger number of customers. If you are a product-based company, when you deliver the software and customers use it, it will bring more customers and more customers to bring more money and business. When clients receive defect-free software, there will be positive feedback and positive feedback will bring a large number of projects to the business.
  5. Less promotion, more recommendations
    A customer would love to use a good quality product. A product won’t need much promotion if a happy customer starts recommending it. So, the cost of marketing is saved as word of mouth will be the source of it.
  6. Profitable
    Surely, the idea of hiring QAs does not seem profitable. It makes you think that you are spending more money. However, testing a product before selling it in the market will only increase the number of buyers. Nothing throws a software company out of business than an unsatisfied customer who regrets buying a product that does not work. It’s a long-term gain.
  7. Client confidence
    Retaining your client-base so they bring in more projects is only achieved if the very first software you deliver is defect-free. The quality of the product leaves your client satisfied and they will always confide in your ability to deliver a quality product every time.
  8. Saves corporate-level data hazards
    If you are deploying your software in an enterprise-level company that involves high-level security of data, without proper QA of the software, it may result in a defect that results in leakage of sensitive data. It is a hazard that’s difficult to overcome on this level of deployment. All of this could be avoided by testing the software beforehand.

All in all, the benefits of quality assurance are significant. Your software and your services gain customers, recognition and market value.

Debunking the myths

Over time you might have heard some myths about Quality Assurance and how it is not necessary or how it adds to the cost and time of the project. However, as of now, these myths have no meaning because almost every software development company hires not only developers but QAs for the projects too. QA reduces costs instead of adding to them. It is surveyed that a product delivered without testing costs a business more than hiring a team for it. A non-tested product is usually buggy, and may not cover the initially set requirements or direction.

Another myth is that QA is only done by the Testers. This is a big no. It is not only the responsibility of the QA but the developer as well. Developers have to give a working code to QA for testing and it cannot happen unless the developer tests it first.

Quality assurance is vital throughout a project’s life cycle. It always adds value to your business and saves you money by making sure that after a product is delivered, it is defect-free and doesn’t cause any problems to the client. Quality assurance and quality control, both fall under quality management and are essential to the STLC process. Testing and development should be done in parallel to avoid the defects found there. Quality delivery builds consumer-client trust, enhances customer satisfaction, and reduces developmental costs, which, in turn, adds money to your business.

Quality Assurance

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Intuitive user journeys are at the core of aesthetic, functional, and impactful products. It’s simple: if users find it easy to use & navigate, and get to experience bug-free, secure software, they will be your happy customers. The way to achieve that is by ensuring that as your software goes through different development phases, all the quality standards are maintained. The easiest way to do that is to hire an outsourced QA partner.

Quality assurance (QA) testing guarantees the best user experience under secure conditions that protect users from hackers attempting to access their private information. While the developers make changes on the back-end of the software, QA testers ensure that the front-end experience is unaltered and functions properly. Now there are two ways to have a team for QA onboard: hire an in-house team, or outsource QA testing to an external team. It is deemed best in many scenarios to outsource QA if you do not have the best resources in-house. In this blog, I’m going to discuss the best ways you can manage your outsourced QA team, and how can it benefit your business.

Quality assurance is a practical solution for catching the major and minor errors before the product is released to the client, and hence, the people who are actually going to be using that product. Most of the time, the in-house staff does not have the time or resources necessary for comprehensive and complete QA testing, which leads to small errors leaking into the end product and becoming major issues. This leads many companies to outsource QA activities.

There are many benefits of outsourcing QA testing, including lower costs, highly skilled workers, and improved products. The outsourced QA vendor may have many industry-leading tools that can help release a good quality product. However, you should outsource your quality assurance testing strategically to ensure maximum output.

If I list down some of the pros and cons of outsourcing a QA team, they could be as follows:


  • Lowered costs of dedicated resources
  • Focused & expert resources for QA testing
  • Save team management time


  • Miscommunication occurs as teams aren’t co-located
  • Disturbance of delivery deadline(s) due to broken workflow coordination
  • Risk of privacy & confidentiality breach

What’s the best way to tackle these issues? One word: Outsourcing QA. There are a number of companies around the world that outsource their QA teams to businesses that are in need of a short-term QA engagement. It is becoming popular with global businesses, obtaining more marketability as it evolves into a complete, standalone industry. QA outsourcing has been in practice for a long time, and its prevalence depends on the value it offers to the customers, as well as the practicality of the business model. It is still very early to comment on how far QA outsourcing can build its foundation, as a whole separate service in the industry, but it will not be wrong to say that the stats are showing a promising future.

Choose the right outsourced QA partner

The success of your product is determined by how smoothly it runs, and quality assurance process plays a major role in it. So, it makes sense that you choose a QA vendor that agrees with your company’s vision, mission, and goals. When it comes to onboarding a vendor for your project or business, you need to go for the one that works in line with your business model, work practices and one that owns their work. In addition, there are a number of factors that you have to keep in mind when conducting market research for potential candidates for outsourcing. I’ve compiled a few of these below:

The most common factor that urges businesses to outsource resources is the reduction in cost. However, don’t let this factor let you choose a firm based solely on the lowest price. Here’s where you need to be objective, go out into the market, do your research extensively and then decide. Always keep in mind: you don’t want to compromise on quality. 

Reliability & expertise
When choosing a vendor, it’s good to pay attention to the vendor’s references and success stories. A good vendor respects processes and documentation (test planning, test strategy, testing scenarios, cases & reports), provides access to test artifacts & templates. You can always judge a vendor’s competence by analyzing the skill set of the resources provided to you, their experiences with different companies and the number of successful project deliveries.

Availability of resources & services
Before finalizing a vendor, make sure that your outsourcing partner has around double the testers on their bench than your requirement, and that bench is managed effectively. Your partner should be an expert in performing all types of testing (manual, automated, web, mobile desktop, functional, performance, usability & compatibility, security, and API, etc.), so they may cater to your needs as your projects scale up.

The motivation behind outsourcing, for businesses, is to contract out the time consuming & conscientious testing processes to a qualified external team, so they can focus on high-level quality management, code creation, and software design. From assistance with developing specified requirements to continuous testing during the whole application life cycle, a vendor should be self-managed to cover everything that comes under an efficient QA process. In addition, you need to ensure that there is an assigned QA manager on the vendor’s side so all related questions are addressed to the responsible person.

Understand who you’re working with

Like any business partnership, it is essential to understand who you’re engaging with. You need to know the other party before letting them in on the inside workings of your organization, and your trade secrets. The core of vendor management lies in understanding what drives your vendors. A QA vendor experiences constant pressure, operational costs, talent acquisition challenges, problems with other projects. Thus, you should keep in mind that excessive demands for price discounts may result in insufficient resource allocation to your project – the vendor may try to reduce the price by cutting their actual expenses (e.g. assigning insufficient or inexperienced staff, etc.).

Another thing to remember is, never dread to share information with your testing vendor (as much as the non-disclosure agreement (NDA) allows for). To deliver high-quality testing services, an outsourced team needs to understand your software, business, specific technical requirements, and user experience.

Choose a vendor that provides you a demonstration of their services followed by a report of presenting its methodology and the demonstration of test results. It’s the best way to understand the vendor and create a relationship based on trust and confidence.

Check-in with your vendor regularly
Assessing an outsourced QA vendor systematically helps ensure that your company gets exactly what you have aimed for. Thus, if the quality of service provided by your vendor doesn’t live up to the mark, you can promptly take necessary actions to mitigate them and ensure your targets are achieved.

QA performance management
In order to keep track of the team’s progress, it is essential to monitor how far and how well has the assigned project or software been developed. The smooth working of the deliverable will show if QA is performing well or needs to be redirected. Essentially, an outsourced QA team’s performance is evaluated based on the following criteria:

  • Number of missed bugs or bugs slipped into production
  • Quality of defect description (bug reporting)
  • Correlation between testing efforts and outcomes
  • Efficient use of testing tools
  • Quality of testing documents

Is working with multiple vendors a good idea?

Hiring multiple vendors for multiple tasks can become hard to manage, and it’s seldom beneficial. It’s not cost-effective and there could be regular conflicts of interest. It’s better to hire a single skilled vendor rather than hiring multiple vendors and work closely with them. Regular performance assessments of the vendor can help in determining if your target is achieved or not, and if the vendor performance is not up to the mark, you can start searching for a better vendor.

For a situation like this, it’s better to have a list of vendors always ready with you. If at any point, you see that the team may not be performing up to the mark, you can always take a supplementary team onboard to pick up the lags.

Keep your outsourced QA partners happy

The quality of a team’s output is directly proportional to the satisfaction they have in fulfilling the demands of your business. It’s basic human nature; once you feel appreciated and valued at work, you put in more effort and hard work into your work, and never hesitate to go that extra mile to make brilliance happen. So, as a business, it depends on how you make your teammates feel; it is important that they know the importance of their role and the value they’re adding to your business. When your team works hard and is recognized as an integral part of your success, it develops a work-family culture and removes any alienation stemming from them being an outsourced contractor. I’ll conclude with a few pointers on how you can keep your outsourced team happy.

  1. Give them a clear idea of your objectives and business
  2. Respect them and their knowledge and skills set
  3. Provide them training and constant coaching
  4. Make ample room for the learning curve
  5. Provide required infrastructure
  6. Respect their values, culture, and time
  7. Provide a budget for rewards and benefits for overtime hours
  8. Recognize their achievements
  9. Pay them well

Stepping towards success

We all know that technology is advancing across industries. Why not go ahead and apply it to your team management as well? You can leverage technology like video chats for regular sync-ups with your outsourced team. In order to make sure that everyone is following the same playbook rules, you need to help your outsourced team understand your business goals and workings. Once that’s clear, a well-established vendor would work with you according to your ways. Lastly, respect is an essential factor when two teams are from different cultures or are not located in the same place. Be it respect for their time zones, or using a certain project management software, both teams need to show mutual respect to ensure successful project delivery.

Quality Assurance

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You may be thinking if you really need to outsource a Quality Assurance (QA) team for your business, or not. I understand. It’s a debate every company, regardless of its business model, goes through. If you’re dabbling with multiple products and services, and you’re thinking you won’t need an outsourced QA team, you may need to think again. Launching different types of products and services requires specific tools and techniques, and most of the time, you cannot find all the QA expertise in-house. If you set up your own QA team in-house, it will take tons of dedicated effort in terms of time and research. Also, many times, it’s just not feasible to invest in resources for a one-time project release. Once the project ends, you’ll end up having resources on the bench, rendering the ROI simply not worth it.

What’s the best way to tackle these issues? One word: Outsourcing. There are a number of companies around the world that outsource their QA teams to businesses that are in need of a short-term QA engagement. It is becoming popular with global businesses, obtaining more marketability as it evolves into a complete, standalone industry. QA outsourcing has been in practice for a long time, and its prevalence depends on the value it offers to the customers, as well as the practicality of the business model. It is still very early to comment on how far QA outsourcing can build its foundation, as a whole separate service in the industry, but it will not be wrong to say that the stats are showing a promising future.

What type of companies could best leverage QA outsourcing?

I know of many companies that don’t have any set QA processes in place, i.e. no dedicated resources. Let me tell you this, if you think your team of software engineers can handle development and testing, both, you’re mistaken. It’s not that they can’t, it’s just that the outcome wouldn’t be high-quality and there would still be a lot of bugs or inconveniences in the final product or solution. Imagine, if you write the code for an application, and then you’re asked to test your own work — you may be able to detect the flaws in logic (if any), but not in the user flows and user experience. That’s because you kept the client’s requirements in mind, not the end user’s journey.

Software testing is originating as a necessary element of Software Development Life Cycle (SDLC). You want to ensure your products pass through defined quality processes, and are quality approved. The companies that already have an established QA department and team usually do not require QA outsourcing unless the team lacks the skills peremptory to perform.

In addition, a few factors that may drive QA outsourcing could be:

  1. One-time Delivery
    One-time delivery refers to, say, a project that is to be delivered to a client and won’t need continued QA, post-production. However, since you have to deliver the project to your client, you need to have testers with a very specific skill set. Now, one way to go about it is: train your existing, internal resources for those skills. But, it would take a lot of time and effort to train existing resources for skills that are only to be used once. ROI would be low and it would cause more harm than good by increasing project delivery time and cost. In such a scenario, you can always outsource your QA team and deliver a functional project on time.

  2. Time-bound Projects
    The success of a team lies in its quality and promptness to deliver. As the deadline approaches, the pressure builds up, and that’s when a lot can go wrong. There could be obstructions in requirement gathering, design and even development, consequently, delaying the QA cycle & project release. Most of the time, projects are time-bound and such delays could result in increased cost & effort. To overcome situations like these, outsourcing can be a foothold. The outsourced QA team can help the internal QA team to get the work done in the predefined time bracket.

  3. Budget Management
    Regardless of the delivery timeline of your project, it is always wise to find a cost-effective approach that results in high efficiency and quality — QA outsourcing is a cost-cutting method. It is very exorbitant to hire and maintain an internal team and equip them with different tools and skills. The easiest way is to contract a trusted company for QA outsourcing, so you can handle short-term, as well as long-term projects with ease.

How does QA outsourcing work?

QA outsourcing follows a complete contract and a systematic workflow. It is very important to double-check your objectives and how far you want to take QA outsourcing. Some questions you could ask yourself could be:

  • Do you plan to build your own team in the future?
  • Do you want to take a QA outsourcing partnership for a long time?
  • What projects are you hiring a QA team for?
  • Do you have a reputed outsourcing company in your mind?

Before going into the actual contract, set a clear perspective of your contract and objectives. Your mission and vision should be aligned with those of your clients. You and the outsourced company should be on the same page about future engagements, roadmap, and plans if you are planning to build a long-term relationship.

How much does an outsourced QA team cost?

Now, I know the most pressing question most of you would have is about the pricing. How much would it cost to have an outsourced QA team onboard? Generally, the payment is made on an hourly or monthly basis, depending on the business model. The cost is inclusive of HR, internal management, office supplies, office space, and additional expenses. This also includes cost for training, equipment, etc.

There are two types of costing methods:

  • Cost Model: A fixed amount is paid per resource, and the third-party supplier (in this case, the outsourced QA team supervisor) manages this money (outsourcing company can spend money as per their plan and feasibility).
  • Cost Plus: You know the fixed amount each resource from the outsourced team will get, however, you also manage any added expense, such as hardware & software requirements, network-related issues, and recreational plans, If any.

QA outsourcing has its risks and can prove to be a bumpy process, however, following the right plan can help you overcome the obstacles.

step by step roadmap for qa outsourcing

Pros & cons of QA outsourcing

One of the most frequently asked questions we get from our customers is: Would QA outsourcing be good for us? Should we go for it or try to manage it in-house? For all of you, I’m listing down the pros and cons of QA outsourcing, so you know how it may prove to be good or bad for you. It has its perks but we cannot overlook the risks involved. 


  • Cost-effective 
    QA outsourcing results in reduced project costs If you are on a budget, yet want to produce quality work, and build a reputation in the market, QA outsourcing is for you.
  • Enhanced quality 
    Outsourced QA teams have relevant skills & certifications. They can work wonders for your product, and assist in defining future sprints by prioritizing issues & features.
  • Focused attention 
    With QA testing off your plate, you get more time to focus on your core competencies and goals. This reduces pressure on the devs, resulting in quick & high-quality delivery.
  • Reduced time 
    Outsourced QA teams are equipped with the right tools and techniques. They begin working on tasks as early as they are assigned, allowing for quick project delivery.
  • Enhanced user experience 
    An external team with a different perspective can bring up inaccuracies, miscalculations, and blunders, which may have been missed, otherwise. This results in better UX and helps with customer retention & engagement. 
  • Real-time testing 
    Sometimes, a product is developed in a location quite different than where it has to be launched and run. This may lead to post-release issues, resulting in the loss of customers. It is preferable to perform software testing pre-release, and for that, an outsourced team located in the launch area can be a blessing.


  • Lack of communication 
    It is very easy to communicate face to face while working in the same place. Outsourced teams mostly are not co-located with the development teams. This can result in miscommunication and misunderstanding. 
  • Expectations vs. reality 
    The outsourced company might not perform as great as expected, resulting in buggy deliveries and mistrust between the two entities. This can either be because of unrealistic expectations set by you or owing to the negligence of the outsourced team or the blockers underway.
  • Privacy and security issues
    Many companies are not comfortable with sharing their private data and information with a third-party service provider. Risks like security breaches and data-stealing are very high. This is where the credibility of the outsourced QA team matters a lot. 
  • Different time zones 
    The outsourced teams might work in a different time zone than you. When the work hours don’t overlap much, it gets very difficult to handle emergency issues and releases, resulting in unnecessary delays.
  • Increased dependency
    Hiring a team other than yours is an added liability. You have to rely on external resources to perform well for your releases. The performance of your business not only depends on your team but also on the third-party team. If any of them fails to perform, it can affect your business adversely.
  • Difficult to track
    Monitoring the progress of an outsourced team can be a challenging task. There could be stark differences in the actual progress and the progress that they may be showing. All of it could come to the surface at the time of release, and then, all anyone can do is place blame on misunderstandings about the progress. This could disrupt the entire project timeline, and not in a good way.

Optimizing workflows to help your business grow better

QA outsourcing gives optimal results, keeping in mind the budget and time constraints. It’s a general misperception that quality comes after development — quality check is not a process that merely starts when development completes. Rather, it begins as soon as the development cycle kicks in.

These days quality process starts right from the commencement of the project and lasts till the delivery. Even after the delivery, maintenance and enhancement of features require a dedicated QA team to keep a check on new and existing features and ensure they work as expected. With market competition increasing each day, quality has become a key driver to success. It is one of the most influential factors to build and retain a user-base.

There are a lot of well-reputed outsourcing companies in the market that offer experienced and skilled testers. Global businesses hire them to optimize their workflows and product experience. QA outsourcing is easy to establish but also helps in relationship building with different outsourced companies to get them to hire again once a project is successfully deployed. 

The pitstops and how to overcome them

There are a few things that you need to keep in mind when opting for external QA services. Since the team won’t be in-house, it is possible for some issues to arise. However, in order to carry out smooth project deliveries, it is essential to handle all issues, and do it in a way that doesn’t affect your work. For example, a few issues could be:

  1. Handle communication barriers 
    It is very important to define clear communication channels and mediums for clear and smooth communication.
  2. Scheduling
    Defining the working hours before you start can help both teams stay on the same page during software development and testing. The outsourced team should be available at the time you operate.
  3. Document everything
    It is best to have everything related to cost and expenditure settled before the QA process is started. It is recommended to create a written contract to avoid any discrepancies.
  4. Leave(s) management 
    Sometimes due to unavoidable situations, people need to take off, it is necessary to have backup resources in case of unavailability of people but the urgency of release.
  5. Typical client-employee relation 
    QA outsourcing works amazingly well when a friendly relationship is built between the people across two companies. This increases communication and passion to work.

Is QA outsourcing the right choice for you?

In the end, it’s up to you to evaluate where your business stands and if you require an outsourced QA team. 

QA outsourcing is not so tricky to work with if you have a clear vision of your business model and its workflows. A well-informed choice of vendor, regular assessment, proper management and patience to deal with the challenges are the key things to consider when deciding whether to opt for QA outsourcing or not.

Quality Assurance

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A/B Testing is a revolutionary technique for digital marketing, and a game-changer for testers to add value to the product directly.

A/B testing, which is also known as Split testing or Bucket testing is an experimentation technique used to assess the usability of a certain feature. It is usually conducted on two or more variants of the same application assigned to different user bases. It helps to identify the user interest, hence, helping the product to be more improvised as per the user’s needs. 

Why do you need A/B testing?

Before going into that, let’s discuss how a product becomes more popular and usable. How do you get new opportunities in your business? How can you make it more profitable? The answer lies in the effectiveness of the product, and it’s matchless marketing; using your marketing strategies in the right way is what sets a product apart. 

Now, the question is, how do we identify the best usable version of a product? That’s where the concept of A/B testing comes in. It’s simple – you can’t wild-guess the expected response. You will need enough real user data to understand the perspective of your audience. You run different experiments on different user bases to find out which is the best way to go. Then, you can evaluate your conversion funnel and marketing campaign to get data directly from your customers.

benefits of A/B testing
Benefits of A/B testing

How do you plan an A/B test?

A/B Testing can be carried out on both web & mobile applications. For a certain feature, screen, webpage, or app, two or more variants are created, each with a different experimental feature. It could be a design-based experiment, functional experiment, or an experiment for optimizing clicks & conversions.

Steps for planning an A/B test
Steps in planning an A/B test

Today, we are going to look at some easy steps to get you started with split testing on the right foot, even if you can’t hire a professional to help you out. 

  1. Identifying areas of visitor activity
    First, we need to identify the areas of visitor activity that are to be improved. For instance, an e-commerce website analyzed the user traffic & found out that users visit the app, add items in their cart but a major chunk of users leaves the site when it asks to sign-up. So, the registration flow is where we need to improve in order to gain more customers and lower the dropout rate.
  2. Create variants on the basis of the hypothesis
    Taking the example of a registration flow for the hypothesis, we work on two possible solutions. One flow uses emails to register while the other uses phone numbers. This would be an experiment on ways to register. Another experiment could be on the input fields of the registration form – one form could contain fields that require the user to enter personal information, while the other form takes credit/debit card or COD information only. These were examples of two different approaches to create two different variants. Variants can be multiple, and totally different in nature and objective.
  3. Create user bases for variants
    Once the variants are created, the next step is to create different user bases. A user base is actually a group of users generally categorized on the basis of similar interests or causes. For instance, one group could be the users who opt for COD (cash on delivery) and another group could be those who prefer paying through credit/debit card. You can also group users on the basis of demographics, such as age, region, profession, etc.
  4. Testing variants with funnels
    In order to get statistical data, we need to create funnels before testing the user activity. These funnels are like checkpoints in your application to monitor the traffic.
  5. Choosing the right variant
    Analysis is the key. After all the data has been gathered, we need to analyze the results for making the right variant choice. The data is now systematically organized, plotted, metricized, and driven to a conclusion. The decision would be made on a win-win variant.
Winner of an A/B test

Boost your bottom line through A/B testing

Accurate and well-planned A/B tests can greatly improve your bottom line. Controlled experiments and the resulting data can help you figure out the exact marketing strategies that work best for your business. You are more likely to emphasize conducting A/B tests before running ad campaigns and promotions when you continually see that one variant performs one, two, three, or even four times better than the other. It’ll help you decide what works best and what doesn’t, so you can optimize your products, applications, and content accordingly.  

When you know what works well, it makes it easier for you to make decisions so you can craft more meaningful and impactful marketing collateral from the beginning. The key is to keep testing regularly so you can stay updated with what is effective for you. Remember, since the technology industry changes rapidly, the trends change as well. This means, what may work for you in one month, may not work as well in the next month. The effectiveness of a test change over time, so it’s important to continue testing regularly. 

Here are some tips to help make your A/B tests more effective and impactful:

  1. Test the right elements
    Designs & layouts, headlines & copy, forms, CTAs (Call to action), images, audios & videos, subject lines, product descriptions, social proofs, email marketing, media mentions, landing pages or navigations, etc. 
  2. Achieve milestones
    Improved conversion rates, more user traffic, higher number of views or subscriptions, increased number of downloads, improved sales, improved time on page, etc.
  3. Carry out multiple iterations
    A/B testing is not a one-time activity. It needs multiple iterations when experimenting with a variant. Ultimately, this will lead to a divergence or convergence point through metrics.
  4. Select the right tool
    Identify the tool which best fits your testing experiment. Different testing tools provide different kinds of testing expertise. You just have to choose the one which matches your requirement.

Which tools are the best for A/B testing?

It is essential to select the right tool with features to suit your experiment requirements. There are many tools available on the internet, both free and paid. Some of the more popular tools are:

  • Optimizely
  • VWO
  • Convert Experiences
  • SiteSpect
  • AB Tasty
  • Sentient Ascend
  • Google Optimize
  • Apptimize (for mobile apps)

Let me give you a quick walk-through of one of these tools, Google Optimize (free) to help you better understand how you can set it up to gather meaningful data and drive results that can help boost your business. 

How to setup Google Optimize for A/B testing?

  1. To start, you need to set up an account on Google Optimize. After logging in with your existing Google account (or creating a new one), it will ask you to add a browser extension. This will set up a container:
    Google Optimise container
  2. Start with creating an experiment. I have chosen a sample site, and my hypothesis is that the main page heading should be something catchy in order to get more conversions. 
    Create an experience in Google Optimise
  3. After adding the target URL, I’ll proceed to create variants. I made one variant where I changed the title and text of a button, and here we go:
    Variants in a Google Optimise A/B test

    Variants in a Google Optimise A/B test
  4. Select the target audience. Google Optimize offers various options for this purpose:
    Select target audience in Google Optimise
  5. Google Optimize uses Google Analytics to gather the user data. 
    Using Google Analytics with Google Optimise

    After you link your changes to analytics, next step is to deploy your code:
    Add the Google Optimise code snippet to your website
  6. Setting the objective as ‘Improve conversion rate’, we’ll proceed to further Settings.
    Define objective in Google Optimise
    Settings in Google Optimise
  7. After the experiment has been rolled out for a certain time span and for the targeted user base, it’s time to find out the winner of the experiment. The reporting tab will help you to view the results:
    Reporting in Google Optimise

NOTE: The above demonstration is just a quick overview. Google Optimize is itself a very thorough tool to work with. In order to explore it more, here is the link to view a short web series on this tool, which is really helpful.

Mistakes to avoid when performing an A/B test

  1. Use original and valid hypothesis & statistics
    Setting invalid hypotheses & using someone else’s app statistics to derive your app hypothesis can weaken your experimenting ground. The results might not be that helpful, hence wasting the time & effort to carry it all the way.
  2. Tackle one pain point at a time
    Avoid using too many testing elements together in a test. It might affect the accuracy of the results. Break the elements into smaller groups & pick one at a time.
  3. Consider internal & external factors
    Using unbalanced traffic, picking incorrect duration, and not considering the external factors can be the reason for the failure of your experiment. These indicators play a pivotal role in this activity hence need to be taken care of.
  4. Use the right tool
    Not using the right tool can be a risk too. The tools are customised for various purposes. Proper research and selecting the best fit is what makes it effective.

Wrapping up

Today, many industries are using A/B testing as a powerful tool to increase the audience viewership, subscription, and readership. Most talked about are Netflix, Amazon, Discovery, Booking.com, WallMonkeys, Electronics Arts (SimCity 5), Careem, etc. There are numerous other multi-domain industries which are using the A/B testing technique to get the best possible results.

If you’re looking to get started with A/B testing, you can set up a call with us and our experts will guide you about outsourcing A/B testing and easily reaping the results without investing your time or efforts. 

Pumped up to get started with your first A/B test? Awesome!

Don’t forget to share this blog and help spread the awesomeness! ?

Quality assurance & testing

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After weeks of hard work, countless meetings, and a successful project delivery later, we’ve decided to pull back the curtains on exactly what it takes to assure the quality of a high-availability healthcare app.

Back in April 2020, when the first wave of the novel Coronavirus was at its peak, VentureDive reached out to the Government of Pakistan to help the country combat the virus through technology. As part of the ‘Digital Pakistan’ initiative, spearheaded by Tania Aidrus, an ex-Google executive, we collaborated with her team to build and launch the COVID-19 telehealth portal. It is a website specially designed to combat the crisis of the pandemic. It allows Pakistani doctors and all healthcare professionals to register on it and volunteer to remotely help the patients who might have COVID-19 symptoms.

“VentureDive team, I cannot thank you enough on behalf of the entire team for leaning in to help! There has been SO much interest in the platform and what’s interesting is how much interest we are seeing in other verticals. For example, today we had a call with the Law Ministry who are very eager to do something similar to sign up volunteer lawyers to provide free guidance to victims of domestic abuse. I hope this is just the beginning of our working relationship – excited to have started off on doing something that I hope can help thousands of Pakistanis during this time.” — Chief Digital Officer, Digital Pakistan

Healthcare is a very sensitive subject and it was a technology to be used by millions of people across Pakistan. Therefore, it demanded the highest quality, with zero downtime, zero bugs, and intuitive user journeys.  In this blog, we’ve highlighted our experience of testing a portal that was to be used by healthcare professionals to reach out to patients via our technology.

What follows is a tale that tells the challenges we faced during the three-week-long project, and how we resolved them to successfully deliver a web and a mobile application.

The functional, security & scalability challenges of testing the telehealth portal

Before the project kicked off, the quality assurance team at VentureDive gathered the application requirements and shared them with the experts dedicated to working on this. A thorough documentation and sample mockups helped the QA team to begin working on the test plan, test design, and test cases during the development phase. We conducted daily stand-ups so the development & testing teams could stay synced and brainstorm on maneuvering through this project smoothly and in time.  We faced six major challenges during our course:

Time management

The main challenge was racing against time to meet the client’s expectations while ensuring the security of the sensitive healthcare data, and zero glitches within the app. This meant that the QA team had to keep track of every requirement and reporting templates for testing updates that helped the development team fix defects and bugs timely, prior to delivering any milestone to the client.

Tools used by the QA team
Tools used by the QA team to effectively deliver each milestone

3rd party integrations

The application was to be integrated with third-party software such as WhatsApp chatbot for doctor-patient communication & telecom operators to enable anonymous calling mechanism and receiving SMS OTP. These were essential for fetching data from official sources and making sure both our applications remained in sync with the whole system we were creating.

Mobile responsiveness

The telehealth portal was supposed to be a hybrid mobile application, which meant that the testing team had to test it across various mobile devices and operating systems to make sure that it was responsive and compatible.


Cyber attacks and threats are a real-world problem today with thousands of networks and websites being compromised each day. To help identify, classify, and address security risks, we performed vulnerability assessment and penetration testing activity including server VA, API penetration testing, and web application penetration testing to identify possible routes an attacker could use to break the system.

System performance

Monitoring the performance of the application was an integral part of building the portal, since we anticipated a large number of users, including doctors and patients. The QA team planned to automate the scripts on JMeter to determine how the system performs in terms of responsiveness and stability under heavy load and a huge volume of data.


A big challenge for the QA team was to keep the testing practices as standardized as possible even with a short time to spare. VentureDive believes in maintaining the quality of the deliverables as our utmost priority, regardless of the length, complexity, or intent of the project.

Adopting a smart testing strategy for successful project delivery

The process of Alpha testing was done remotely. The QA team collaborated and focused all their efforts towards detect any major defects in data security. We carried out usability, performance and security testing for private and sensitive information in a healthcare setup.

It was pertinent for the QA team to also analyze business criticality, plan around testing efforts in minimum time, make the application usable for thousands of users and ensure that testing was compliant with the Open Web Application Security Project (OWASP) standards.

The test strategy called for having separate environments for development, staging, and production. We performed the following steps in the given order:

Functional testing

Keeping in mind the criticality & nature of health-related projects, requirements had to be precise and the validation had to be perfect. We performed static analysis on requirements followed by actual test execution to meet the requirements and clients’ expectations. Data flow integrity and business rules were repeatedly tested via automated suites in our regression cycles


  • Postman for API automation & integration testing
  • TestRail for test cases and test cycle reporting
  • PostgreSQL for data validations

Cross browser testing

Browser compatibility was mainly focused on Google Chrome version 80+ on windows. Extended smoke and regression cycle was performed on Firefox and Safari for Windows and Mac respectively.


  • crossbrowsertesting.com
  • Browserstack.com

Cross-browser testing configuration
Cross-browser testing configuration


Understanding the market trends of portable devices, we analyzed the data of the target audience and performed UI/UX testing on mobile & other portable devices. The application was tested on 6 different Android and iOS devices with different screen sizes and resolutions having different OS versions.

Tools and devices used to check responsiveness
Tools and devices used to check responsiveness

Security testing

Thorough security testing was performed on infrastructure, API, and application level, keeping the top 10 OWASP standards in mind. 


  • Burpsuite
  • ZAP 
  • KALI Linux operating system

The QA team identified the following vulnerabilities during the security testing activity:

  • Broken access control
  • Broken session management
  • Disclosure of internal directories
  • Unrestricted file upload
  • Missing server validation
  • Sensitive data exposure
  • Brute Force 
  • No rate limit
  • WAF & ACL implementation

Our goal was to immediately address these issues and recommend further best practices that should be followed as pre-emptive measures against any potential cyber-attacks.

Performance testing

The system undergoing the test was required to have a load-balanced infrastructure supporting thousands of interactions between the patients and the doctors. The flow includes the signup process including uploading of images, populating, and fetching patient data lists and assignments of users one to one. 


  • Jmeter
  • Blazemeter
Configurations for performance testing
Configurations for performance testing

We analysed all the results, and generated an extensive report using SmartMeter, which was later shared with the stakeholders. The primary issues identified were load balancing, CPU utilisation, and WAF configurations. These were addressed and recommended configurations were made for resolution.

Project delivery

A standard process was put in place to validate the requirements and meet the client’s expectations. After complete and thorough testing, we demonstrated and delivered the project to the client successfully.

Wrap up

Working on the telehealth portal as part of the ‘Digital Pakistan’ initiative was a short, knowledge-packed, and completely amazing journey that helped us learn and implement advanced quality assurance methodologies for a secure application. We adopted agile software quality practices to align software quality with product requirements and accelerate the software lifecycle. In addition, the continuous feedback we received from the project managers helped minimize retesting for verification and validation. Our iterative approach and short sprints enabled us to deliver quality products within a set deadline, successfully.

Thanks, team for all the amazing support. As I mentioned on slack, thanks to your hard work, we have 3000 doctors signed up and 1000 who submitted their documents. I had an amazing experience working with you all and truly admire your work ethic and efficiency. We couldn’t have done it without you. We will keep you updated on the stats and the launch event! — Project Coordinator, Digital Pakistan

Here’s where having a process-driven, and designed around ‘best-in-class’ software technologies delivery model helped us greatly.  It enabled robust scalability while maintaining cost-efficiency within strict quality control measures.

Thanks for stepping up to swiftly contribute towards our nation in these challenging times. It’s been a privilege to watch such a well-oiled team in action. — CEO, Digital Pakistan

HealthcareQuality assurance & testing

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